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The Loox alternative for Shopify
Considering Loox? Multichannel review collection with reputation-protecting routing. Here is an honest, side-by-side look at how Reviewz compares, and when it is the better fit for your store.
What Loox does well
Loox is a beautifully polished review app, well known for its photo and video reviews and elegant on-site widgets that make user-generated content look premium. Its Beginner plan is free for low order volumes, the Convert plan at $49.99 a month adds video reviews, upsells and referrals, and the Unlimited plan at $299.99 a month removes order caps for larger stores, all with a 14-day trial. Loox syndicates UGC to Google Shopping, Meta Shops, TikTok Shop and the Shop App, so your visual reviews travel well. If your priority is gorgeous galleries and visual social proof on Shopify, Loox is a top-tier pick. Reviewz competes on a different front: how requests reach buyers, and how your public rating is protected when an order goes wrong.
Where Reviewz is different
Reviewz collects reviews across WhatsApp, SMS and email, while Loox centers on email requests, so Reviewz reaches buyers on the channels with the highest open rates. The defining feature is NPS-style sentiment routing: Reviewz asks how the order went, then sends happy buyers to your public destinations (Trustpilot, Google or Judge.me) and routes unhappy buyers to a private feedback form instead of a public one-star post. That keeps your rating clean and turns complaints into fixable feedback. Reviewz also supports photo and video reviews, offers a free tier with the full workflow, then flexible plans from 59 euros a month, and includes free widget generators. Built for Shopify, Reviewz trades Loox's gallery polish for stronger channel reach and active reputation control.
What to look for in a Loox alternative
Comparing review apps comes down to four things. First, request channels: email-only collection limits response rates, so look for SMS and WhatsApp, where buyers actually read and reply. Second, sentiment routing: an app that pushes every buyer to a public review will eventually publish your unhappy ones, while routing sends happy buyers public and unhappy buyers to a private form you can act on. Third, visual reviews: confirm both photo and video are supported, since UGC drives conversion, and check whether video sits behind a higher tier. Fourth, pricing against volume: order-based pricing can climb fast as you scale, so model your real order count, not the entry price. Then look at where reviews publish, from Google and Trustpilot to on-site widgets and shopping feeds, and match the whole package to how your store grows.
Reviewz vs Loox: feature comparison
| Feature | Reviewz | Loox |
|---|---|---|
| Review request channels | WhatsApp, SMS, email | Email requests (no native SMS or WhatsApp on the listing). |
| Sentiment routing (NPS pre-filter) | Yes | No |
| Private feedback capture for unhappy buyers | Yes | No |
| Public platforms collected to | Trustpilot, Google, Judge.me | On-site widgets and galleries, plus syndication to Google Shopping, Meta Shops, TikTok Shop and Shop App. |
| Photo & video reviews | Yes | Yes |
| Free plan | Yes, full workflow | Free Beginner plan for low order volumes, with a 14-day trial on paid tiers. |
| Pricing | Free, then from 59 euros/mo | Beginner free, Convert $49.99/month, Unlimited $299.99/month. |
| Best for | Stores building review volume with sentiment routing | Stores that want premium visual reviews and polished galleries. |
Switching from Loox to Reviewz
Switching from Loox to Reviewz keeps your existing social proof intact. Export your Loox reviews, including photos, then import them into Reviewz so your historical ratings and visual content carry over. Install Reviewz on your Shopify store, connect WhatsApp, SMS and email, and configure sentiment routing by setting public destinations for happy buyers and a private form for the rest. Swap your Loox galleries for the free Reviewz widgets in the same on-site spots so the storefront stays consistent. You can keep Loox running in parallel for a short overlap to compare response rates and confirm nothing is missing before you fully switch, which means no gap in collection and no lost reviews during the move.
Stick with Loox if
Pick Loox if your priority is premium photo and video galleries and polished on-site widgets, and email requests cover your needs.
Pick Reviewz if
Pick Reviewz if you want WhatsApp and SMS collection plus sentiment routing that keeps unhappy buyers off your public rating.
Want the full roundup? See all Loox alternatives for Shopify.
FAQ
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