Free tool
Trustpilot Carousel Generator, Free Reviews Slider Embed
Build a clean, auto-scrolling Trustpilot reviews carousel from your own testimonials, preview it live, and copy a self-contained HTML + CSS embed. No script, no API, no coding required.
Between 3 and 6 reviews. These are the exact testimonials your carousel will display.
Ordered on Friday, arrived Monday. The quality blew me away and the packaging was gorgeous. Will absolutely buy again.
Sarah M.
Best customer service I have experienced from any store. They answered my question in minutes and sorted everything out.
James K.
Really happy with my purchase. Knocked off one star only because shipping took a couple of extra days, but the product is excellent.
Priya R.
I was nervous ordering from a brand I had not heard of, but the reviews were right. Genuinely impressed and already recommending it.
Tom B.
Ordered on Friday, arrived Monday. The quality blew me away and the packaging was gorgeous. Will absolutely buy again.
Sarah M.
Best customer service I have experienced from any store. They answered my question in minutes and sorted everything out.
James K.
Really happy with my purchase. Knocked off one star only because shipping took a couple of extra days, but the product is excellent.
Priya R.
I was nervous ordering from a brand I had not heard of, but the reviews were right. Genuinely impressed and already recommending it.
Tom B.
The carousel auto-scrolls and pauses on hover. It respects reduced-motion settings.
Your embed code
<!-- Trustpilot reviews carousel, generated free at reviewz.ai/tools/trustpilot-carousel-generator -->
<div class="rz-tp-carousel">
<div class="rz-tp-header">
<span class="rz-tp-logo"><svg viewBox="0 0 24 24" width="14" height="14" fill="#fff" aria-hidden="true"><path d="M12 2l2.95 6.31 6.55.69-4.9 4.5 1.35 6.5L12 17.27 6.05 20.5 7.4 14l-4.9-4.5 6.55-.69L12 2z"/></svg></span>
<span class="rz-tp-title">Your Store on Trustpilot</span>
</div>
<div class="rz-tp-viewport">
<div class="rz-tp-track">
<figure class="rz-tp-card">
<div class="rz-tp-stars" role="img" aria-label="5 out of 5 stars"><span class="rz-tp-star" style="background:#00b67a;"><svg viewBox="0 0 24 24" width="14" height="14" fill="#fff" aria-hidden="true"><path d="M12 2l2.95 6.31 6.55.69-4.9 4.5 1.35 6.5L12 17.27 6.05 20.5 7.4 14l-4.9-4.5 6.55-.69L12 2z"/></svg></span><span class="rz-tp-star" style="background:#00b67a;"><svg viewBox="0 0 24 24" width="14" height="14" fill="#fff" aria-hidden="true"><path d="M12 2l2.95 6.31 6.55.69-4.9 4.5 1.35 6.5L12 17.27 6.05 20.5 7.4 14l-4.9-4.5 6.55-.69L12 2z"/></svg></span><span class="rz-tp-star" style="background:#00b67a;"><svg viewBox="0 0 24 24" width="14" height="14" fill="#fff" aria-hidden="true"><path d="M12 2l2.95 6.31 6.55.69-4.9 4.5 1.35 6.5L12 17.27 6.05 20.5 7.4 14l-4.9-4.5 6.55-.69L12 2z"/></svg></span><span class="rz-tp-star" style="background:#00b67a;"><svg viewBox="0 0 24 24" width="14" height="14" fill="#fff" aria-hidden="true"><path d="M12 2l2.95 6.31 6.55.69-4.9 4.5 1.35 6.5L12 17.27 6.05 20.5 7.4 14l-4.9-4.5 6.55-.69L12 2z"/></svg></span><span class="rz-tp-star" style="background:#00b67a;"><svg viewBox="0 0 24 24" width="14" height="14" fill="#fff" aria-hidden="true"><path d="M12 2l2.95 6.31 6.55.69-4.9 4.5 1.35 6.5L12 17.27 6.05 20.5 7.4 14l-4.9-4.5 6.55-.69L12 2z"/></svg></span></div>
<blockquote class="rz-tp-text">Ordered on Friday, arrived Monday. The quality blew me away and the packaging was gorgeous. Will absolutely buy again.</blockquote>
<figcaption class="rz-tp-author">Sarah M.</figcaption>
</figure>
<figure class="rz-tp-card">
<div class="rz-tp-stars" role="img" aria-label="5 out of 5 stars"><span class="rz-tp-star" style="background:#00b67a;"><svg viewBox="0 0 24 24" width="14" height="14" fill="#fff" aria-hidden="true"><path d="M12 2l2.95 6.31 6.55.69-4.9 4.5 1.35 6.5L12 17.27 6.05 20.5 7.4 14l-4.9-4.5 6.55-.69L12 2z"/></svg></span><span class="rz-tp-star" style="background:#00b67a;"><svg viewBox="0 0 24 24" width="14" height="14" fill="#fff" aria-hidden="true"><path d="M12 2l2.95 6.31 6.55.69-4.9 4.5 1.35 6.5L12 17.27 6.05 20.5 7.4 14l-4.9-4.5 6.55-.69L12 2z"/></svg></span><span class="rz-tp-star" style="background:#00b67a;"><svg viewBox="0 0 24 24" width="14" height="14" fill="#fff" aria-hidden="true"><path d="M12 2l2.95 6.31 6.55.69-4.9 4.5 1.35 6.5L12 17.27 6.05 20.5 7.4 14l-4.9-4.5 6.55-.69L12 2z"/></svg></span><span class="rz-tp-star" style="background:#00b67a;"><svg viewBox="0 0 24 24" width="14" height="14" fill="#fff" aria-hidden="true"><path d="M12 2l2.95 6.31 6.55.69-4.9 4.5 1.35 6.5L12 17.27 6.05 20.5 7.4 14l-4.9-4.5 6.55-.69L12 2z"/></svg></span><span class="rz-tp-star" style="background:#00b67a;"><svg viewBox="0 0 24 24" width="14" height="14" fill="#fff" aria-hidden="true"><path d="M12 2l2.95 6.31 6.55.69-4.9 4.5 1.35 6.5L12 17.27 6.05 20.5 7.4 14l-4.9-4.5 6.55-.69L12 2z"/></svg></span></div>
<blockquote class="rz-tp-text">Best customer service I have experienced from any store. They answered my question in minutes and sorted everything out.</blockquote>
<figcaption class="rz-tp-author">James K.</figcaption>
</figure>
<figure class="rz-tp-card">
<div class="rz-tp-stars" role="img" aria-label="4 out of 5 stars"><span class="rz-tp-star" style="background:#00b67a;"><svg viewBox="0 0 24 24" width="14" height="14" fill="#fff" aria-hidden="true"><path d="M12 2l2.95 6.31 6.55.69-4.9 4.5 1.35 6.5L12 17.27 6.05 20.5 7.4 14l-4.9-4.5 6.55-.69L12 2z"/></svg></span><span class="rz-tp-star" style="background:#00b67a;"><svg viewBox="0 0 24 24" width="14" height="14" fill="#fff" aria-hidden="true"><path d="M12 2l2.95 6.31 6.55.69-4.9 4.5 1.35 6.5L12 17.27 6.05 20.5 7.4 14l-4.9-4.5 6.55-.69L12 2z"/></svg></span><span class="rz-tp-star" style="background:#00b67a;"><svg viewBox="0 0 24 24" width="14" height="14" fill="#fff" aria-hidden="true"><path d="M12 2l2.95 6.31 6.55.69-4.9 4.5 1.35 6.5L12 17.27 6.05 20.5 7.4 14l-4.9-4.5 6.55-.69L12 2z"/></svg></span><span class="rz-tp-star" style="background:#00b67a;"><svg viewBox="0 0 24 24" width="14" height="14" fill="#fff" aria-hidden="true"><path d="M12 2l2.95 6.31 6.55.69-4.9 4.5 1.35 6.5L12 17.27 6.05 20.5 7.4 14l-4.9-4.5 6.55-.69L12 2z"/></svg></span><span class="rz-tp-star" style="background:#dcdce6;"><svg viewBox="0 0 24 24" width="14" height="14" fill="#fff" aria-hidden="true"><path d="M12 2l2.95 6.31 6.55.69-4.9 4.5 1.35 6.5L12 17.27 6.05 20.5 7.4 14l-4.9-4.5 6.55-.69L12 2z"/></svg></span></div>
<blockquote class="rz-tp-text">Really happy with my purchase. Knocked off one star only because shipping took a couple of extra days, but the product is excellent.</blockquote>
<figcaption class="rz-tp-author">Priya R.</figcaption>
</figure>
<figure class="rz-tp-card">
<div class="rz-tp-stars" role="img" aria-label="5 out of 5 stars"><span class="rz-tp-star" style="background:#00b67a;"><svg viewBox="0 0 24 24" width="14" height="14" fill="#fff" aria-hidden="true"><path d="M12 2l2.95 6.31 6.55.69-4.9 4.5 1.35 6.5L12 17.27 6.05 20.5 7.4 14l-4.9-4.5 6.55-.69L12 2z"/></svg></span><span class="rz-tp-star" style="background:#00b67a;"><svg viewBox="0 0 24 24" width="14" height="14" fill="#fff" aria-hidden="true"><path d="M12 2l2.95 6.31 6.55.69-4.9 4.5 1.35 6.5L12 17.27 6.05 20.5 7.4 14l-4.9-4.5 6.55-.69L12 2z"/></svg></span><span class="rz-tp-star" style="background:#00b67a;"><svg viewBox="0 0 24 24" width="14" height="14" fill="#fff" aria-hidden="true"><path d="M12 2l2.95 6.31 6.55.69-4.9 4.5 1.35 6.5L12 17.27 6.05 20.5 7.4 14l-4.9-4.5 6.55-.69L12 2z"/></svg></span><span class="rz-tp-star" style="background:#00b67a;"><svg viewBox="0 0 24 24" width="14" height="14" fill="#fff" aria-hidden="true"><path d="M12 2l2.95 6.31 6.55.69-4.9 4.5 1.35 6.5L12 17.27 6.05 20.5 7.4 14l-4.9-4.5 6.55-.69L12 2z"/></svg></span><span class="rz-tp-star" style="background:#00b67a;"><svg viewBox="0 0 24 24" width="14" height="14" fill="#fff" aria-hidden="true"><path d="M12 2l2.95 6.31 6.55.69-4.9 4.5 1.35 6.5L12 17.27 6.05 20.5 7.4 14l-4.9-4.5 6.55-.69L12 2z"/></svg></span></div>
<blockquote class="rz-tp-text">I was nervous ordering from a brand I had not heard of, but the reviews were right. Genuinely impressed and already recommending it.</blockquote>
<figcaption class="rz-tp-author">Tom B.</figcaption>
</figure>
<figure class="rz-tp-card" aria-hidden="true">
<div class="rz-tp-stars" role="img" aria-label="5 out of 5 stars"><span class="rz-tp-star" style="background:#00b67a;"><svg viewBox="0 0 24 24" width="14" height="14" fill="#fff" aria-hidden="true"><path d="M12 2l2.95 6.31 6.55.69-4.9 4.5 1.35 6.5L12 17.27 6.05 20.5 7.4 14l-4.9-4.5 6.55-.69L12 2z"/></svg></span><span class="rz-tp-star" style="background:#00b67a;"><svg viewBox="0 0 24 24" width="14" height="14" fill="#fff" aria-hidden="true"><path d="M12 2l2.95 6.31 6.55.69-4.9 4.5 1.35 6.5L12 17.27 6.05 20.5 7.4 14l-4.9-4.5 6.55-.69L12 2z"/></svg></span><span class="rz-tp-star" style="background:#00b67a;"><svg viewBox="0 0 24 24" width="14" height="14" fill="#fff" aria-hidden="true"><path d="M12 2l2.95 6.31 6.55.69-4.9 4.5 1.35 6.5L12 17.27 6.05 20.5 7.4 14l-4.9-4.5 6.55-.69L12 2z"/></svg></span><span class="rz-tp-star" style="background:#00b67a;"><svg viewBox="0 0 24 24" width="14" height="14" fill="#fff" aria-hidden="true"><path d="M12 2l2.95 6.31 6.55.69-4.9 4.5 1.35 6.5L12 17.27 6.05 20.5 7.4 14l-4.9-4.5 6.55-.69L12 2z"/></svg></span><span class="rz-tp-star" style="background:#00b67a;"><svg viewBox="0 0 24 24" width="14" height="14" fill="#fff" aria-hidden="true"><path d="M12 2l2.95 6.31 6.55.69-4.9 4.5 1.35 6.5L12 17.27 6.05 20.5 7.4 14l-4.9-4.5 6.55-.69L12 2z"/></svg></span></div>
<blockquote class="rz-tp-text">Ordered on Friday, arrived Monday. The quality blew me away and the packaging was gorgeous. Will absolutely buy again.</blockquote>
<figcaption class="rz-tp-author">Sarah M.</figcaption>
</figure>
<figure class="rz-tp-card" aria-hidden="true">
<div class="rz-tp-stars" role="img" aria-label="5 out of 5 stars"><span class="rz-tp-star" style="background:#00b67a;"><svg viewBox="0 0 24 24" width="14" height="14" fill="#fff" aria-hidden="true"><path d="M12 2l2.95 6.31 6.55.69-4.9 4.5 1.35 6.5L12 17.27 6.05 20.5 7.4 14l-4.9-4.5 6.55-.69L12 2z"/></svg></span><span class="rz-tp-star" style="background:#00b67a;"><svg viewBox="0 0 24 24" width="14" height="14" fill="#fff" aria-hidden="true"><path d="M12 2l2.95 6.31 6.55.69-4.9 4.5 1.35 6.5L12 17.27 6.05 20.5 7.4 14l-4.9-4.5 6.55-.69L12 2z"/></svg></span><span class="rz-tp-star" style="background:#00b67a;"><svg viewBox="0 0 24 24" width="14" height="14" fill="#fff" aria-hidden="true"><path d="M12 2l2.95 6.31 6.55.69-4.9 4.5 1.35 6.5L12 17.27 6.05 20.5 7.4 14l-4.9-4.5 6.55-.69L12 2z"/></svg></span><span class="rz-tp-star" style="background:#00b67a;"><svg viewBox="0 0 24 24" width="14" height="14" fill="#fff" aria-hidden="true"><path d="M12 2l2.95 6.31 6.55.69-4.9 4.5 1.35 6.5L12 17.27 6.05 20.5 7.4 14l-4.9-4.5 6.55-.69L12 2z"/></svg></span><span class="rz-tp-star" style="background:#00b67a;"><svg viewBox="0 0 24 24" width="14" height="14" fill="#fff" aria-hidden="true"><path d="M12 2l2.95 6.31 6.55.69-4.9 4.5 1.35 6.5L12 17.27 6.05 20.5 7.4 14l-4.9-4.5 6.55-.69L12 2z"/></svg></span></div>
<blockquote class="rz-tp-text">Best customer service I have experienced from any store. They answered my question in minutes and sorted everything out.</blockquote>
<figcaption class="rz-tp-author">James K.</figcaption>
</figure>
<figure class="rz-tp-card" aria-hidden="true">
<div class="rz-tp-stars" role="img" aria-label="4 out of 5 stars"><span class="rz-tp-star" style="background:#00b67a;"><svg viewBox="0 0 24 24" width="14" height="14" fill="#fff" aria-hidden="true"><path d="M12 2l2.95 6.31 6.55.69-4.9 4.5 1.35 6.5L12 17.27 6.05 20.5 7.4 14l-4.9-4.5 6.55-.69L12 2z"/></svg></span><span class="rz-tp-star" style="background:#00b67a;"><svg viewBox="0 0 24 24" width="14" height="14" fill="#fff" aria-hidden="true"><path d="M12 2l2.95 6.31 6.55.69-4.9 4.5 1.35 6.5L12 17.27 6.05 20.5 7.4 14l-4.9-4.5 6.55-.69L12 2z"/></svg></span><span class="rz-tp-star" style="background:#00b67a;"><svg viewBox="0 0 24 24" width="14" height="14" fill="#fff" aria-hidden="true"><path d="M12 2l2.95 6.31 6.55.69-4.9 4.5 1.35 6.5L12 17.27 6.05 20.5 7.4 14l-4.9-4.5 6.55-.69L12 2z"/></svg></span><span class="rz-tp-star" style="background:#00b67a;"><svg viewBox="0 0 24 24" width="14" height="14" fill="#fff" aria-hidden="true"><path d="M12 2l2.95 6.31 6.55.69-4.9 4.5 1.35 6.5L12 17.27 6.05 20.5 7.4 14l-4.9-4.5 6.55-.69L12 2z"/></svg></span><span class="rz-tp-star" style="background:#dcdce6;"><svg viewBox="0 0 24 24" width="14" height="14" fill="#fff" aria-hidden="true"><path d="M12 2l2.95 6.31 6.55.69-4.9 4.5 1.35 6.5L12 17.27 6.05 20.5 7.4 14l-4.9-4.5 6.55-.69L12 2z"/></svg></span></div>
<blockquote class="rz-tp-text">Really happy with my purchase. Knocked off one star only because shipping took a couple of extra days, but the product is excellent.</blockquote>
<figcaption class="rz-tp-author">Priya R.</figcaption>
</figure>
<figure class="rz-tp-card" aria-hidden="true">
<div class="rz-tp-stars" role="img" aria-label="5 out of 5 stars"><span class="rz-tp-star" style="background:#00b67a;"><svg viewBox="0 0 24 24" width="14" height="14" fill="#fff" aria-hidden="true"><path d="M12 2l2.95 6.31 6.55.69-4.9 4.5 1.35 6.5L12 17.27 6.05 20.5 7.4 14l-4.9-4.5 6.55-.69L12 2z"/></svg></span><span class="rz-tp-star" style="background:#00b67a;"><svg viewBox="0 0 24 24" width="14" height="14" fill="#fff" aria-hidden="true"><path d="M12 2l2.95 6.31 6.55.69-4.9 4.5 1.35 6.5L12 17.27 6.05 20.5 7.4 14l-4.9-4.5 6.55-.69L12 2z"/></svg></span><span class="rz-tp-star" style="background:#00b67a;"><svg viewBox="0 0 24 24" width="14" height="14" fill="#fff" aria-hidden="true"><path d="M12 2l2.95 6.31 6.55.69-4.9 4.5 1.35 6.5L12 17.27 6.05 20.5 7.4 14l-4.9-4.5 6.55-.69L12 2z"/></svg></span><span class="rz-tp-star" style="background:#00b67a;"><svg viewBox="0 0 24 24" width="14" height="14" fill="#fff" aria-hidden="true"><path d="M12 2l2.95 6.31 6.55.69-4.9 4.5 1.35 6.5L12 17.27 6.05 20.5 7.4 14l-4.9-4.5 6.55-.69L12 2z"/></svg></span><span class="rz-tp-star" style="background:#00b67a;"><svg viewBox="0 0 24 24" width="14" height="14" fill="#fff" aria-hidden="true"><path d="M12 2l2.95 6.31 6.55.69-4.9 4.5 1.35 6.5L12 17.27 6.05 20.5 7.4 14l-4.9-4.5 6.55-.69L12 2z"/></svg></span></div>
<blockquote class="rz-tp-text">I was nervous ordering from a brand I had not heard of, but the reviews were right. Genuinely impressed and already recommending it.</blockquote>
<figcaption class="rz-tp-author">Tom B.</figcaption>
</figure>
</div>
</div>
<a class="rz-tp-cta" href="https://www.trustpilot.com/review/yourstore.com" target="_blank" rel="noopener noreferrer">Read all reviews on Trustpilot →</a>
</div>
<style>
.rz-tp-carousel{box-sizing:border-box;max-width:100%;padding:24px 0;background:#f9f9f9;border:1px solid #e2e2e2;border-radius:16px;font-family:-apple-system,BlinkMacSystemFont,'Segoe UI',Roboto,Helvetica,Arial,sans-serif;overflow:hidden;}
.rz-tp-carousel *{box-sizing:border-box;}
.rz-tp-header{display:flex;align-items:center;justify-content:center;gap:8px;margin-bottom:18px;}
.rz-tp-logo{display:inline-flex;align-items:center;justify-content:center;width:20px;height:20px;border-radius:3px;background:#00b67a;}
.rz-tp-title{font-size:15px;font-weight:600;color:#191919;}
.rz-tp-viewport{position:relative;width:100%;-webkit-mask-image:linear-gradient(90deg,transparent,#000 6%,#000 94%,transparent);mask-image:linear-gradient(90deg,transparent,#000 6%,#000 94%,transparent);}
.rz-tp-track{display:flex;gap:16px;width:max-content;padding:4px 16px;animation:rz-tp-scroll 40s linear infinite;}
.rz-tp-viewport:hover .rz-tp-track{animation-play-state:paused;}
.rz-tp-card{display:flex;flex-direction:column;gap:10px;flex:0 0 auto;width:260px;margin:0;padding:18px;background:#ffffff;border:1px solid #e6e6e6;border-radius:12px;}
.rz-tp-stars{display:flex;gap:3px;}
.rz-tp-star{display:inline-flex;align-items:center;justify-content:center;width:20px;height:20px;border-radius:3px;}
.rz-tp-text{margin:0;font-size:14px;line-height:1.55;color:#3a3d44;}
.rz-tp-author{font-size:13px;font-weight:600;color:#191919;margin-top:auto;}
.rz-tp-cta{display:block;margin-top:18px;text-align:center;font-size:14px;font-weight:600;color:#00b67a;text-decoration:none;}
.rz-tp-cta:hover{text-decoration:underline;}
@keyframes rz-tp-scroll{from{transform:translateX(0);}to{transform:translateX(-50%);}}
@media (prefers-reduced-motion:reduce){
.rz-tp-viewport{overflow-x:auto;-webkit-overflow-scrolling:touch;scroll-snap-type:x mandatory;}
.rz-tp-track{animation:none;width:max-content;}
.rz-tp-card{scroll-snap-align:center;}
.rz-tp-card[aria-hidden="true"]{display:none;}
}
</style>What a Trustpilot carousel is, and how this generator works
A Trustpilot carouselis a horizontal, auto-scrolling slider of review cards, each showing a star rating, the customer's words, and their name, that you embed on your storefront as social proof. It turns the reviews you have already earned into a compact, eye-catching strip that keeps moving and draws the eye, instead of a static wall of text that visitors scroll straight past.
This generator builds that carousel as a single, self-contained block of HTML and CSS, no JavaScript, no external libraries, no API keys. The motion is a CSS keyframe marquee: the track of cards is duplicated and translated by −50% on a loop, so it scrolls forever with no visible seam. It pauses when a visitor hovers, and for anyone whose system requests reduced motion, it automatically becomes a native, finger-swipeable scroll-snap row instead. You type your reviews on the left, watch the live preview update on the right, and copy the finished embed.
How to use the Trustpilot carousel generator, step by step
- 1. Enter your business name and your Trustpilot domain (e.g. yourstore.com) so the “Read all reviews” link points to your real profile.
- 2.Add three to six real reviews. For each, type the customer's name, pick a 1–5 star rating, and paste the review text.
- 3. Choose a light or dark theme to match your storefront, and set the autoplay speed (slow, normal, or fast).
- 4. Check the live preview, then click Copy HTML and paste the snippet into a Shopify Custom Liquid / HTML section, a Webflow embed, or any code block.
A worked example
Say you run Brightwell Coffeeand have four five-star Trustpilot reviews praising fast shipping and bean freshness. You enter “Brightwell Coffee” as the business name, brightwellcoffee.com as the domain, paste each review with its author, pick the dark theme to sit on your espresso-toned homepage, and set the speed to slow for a calm drift. The tool duplicates your four cards into an eight-card loop so the marquee never shows a gap, scopes every style under a .rz-tp- prefix so nothing clashes with your theme, and hands you one HTML block. You drop it below your hero section, and visitors now see continuous, verifiable proof the moment they land.
Why a reviews carousel matters for Shopify merchants
Most storefront visitors are first-time buyers deciding in seconds whether to trust you. A carousel of real reviews answers their unspoken question, “do people like me actually buy this?”, at exactly the moment of hesitation. Because it links to your public Trustpilot profile, it borrows the authority of a third-party review platform rather than asking shoppers to take your word for it. And because this version ships as plain HTML and CSS with zero scripts, it does not drag down your page speed or your SEO , a real risk with heavy third-party widget loaders. Faster pages and stronger social proof pull in the same direction: more completed checkouts.
Common mistakes to avoid
- Inventing reviews. Never. Display only genuine testimonials and link to a verifiable profile, fabricated proof destroys trust the instant a shopper checks.
- Cramming in too many cards. Six is the ceiling. Beyond that your best reviews get diluted and the loop feels noisy.
- Using generic praise.“Great product!” persuades no one. Pick reviews that name a specific result, product, or moment of service.
- Setting the speed too fast. If cards blur past, no one can read them. Slow or normal almost always reads better than fast.
- Expecting star rich snippets. A display carousel is not structured data. For Google stars you need valid Review schema on the product itself.
Collect more Trustpilot reviews to fill your carousel
A carousel is only as good as the reviews behind it, and the hardest part of social proof is simply getting enough genuine reviews to show. The reliable way to keep a steady stream is to ask every customer automatically a few days after delivery, the window that produces the highest response rates. Reviewz sends those requests on autopilot for every Shopify order, routes happy customers to Trustpilot and Google, and quietly captures private feedback from unhappy ones before it turns into a one-star public review, so your carousel always has fresh, five-star material to draw from.
Built and maintained by the Reviewz team, we help 250+ Shopify stores collect reviews.
Frequently asked questions
Is this a live feed of my Trustpilot reviews?
No, and we are upfront about that. This generator builds a carousel from the reviews you type in, not a real-time feed from Trustpilot. Pulling live reviews programmatically requires a paid Trustpilot business plan and access to their API or official TrustBox widget. This tool is for merchants who want a fast, dependable, script-free slider showcasing real testimonials they have already collected, with a link back to their public Trustpilot profile for verification.
Does the Trustpilot carousel need JavaScript to work?
No. The generated embed is pure HTML and CSS. The auto-scrolling motion is a CSS keyframe marquee, and the fallback for users who prefer reduced motion is a native horizontally scrollable, scroll-snapped row. Because there is no external script to load, the carousel renders instantly, will not be blocked by ad blockers or consent managers, and adds zero third-party requests to your page speed.
Where can I paste the embed code?
Anywhere that accepts custom HTML. On Shopify you can paste it into a Custom Liquid section, a custom HTML block in the theme editor, or directly into a page or blog post through the rich-text HTML view. It also works in Webflow embeds, WordPress custom HTML blocks, Squarespace code blocks, and any static site. The styles are scoped under a unique class prefix so they will not collide with your theme's CSS.
How many reviews should I put in the carousel?
Between three and six works best. Fewer than three makes the loop feel repetitive, and more than six tends to bury your strongest testimonials. Lead with your most specific, benefit-driven reviews, ones that name a product, a result, or a moment of great service, because concrete reviews convert far better than generic praise. You can always rotate the set every few weeks to keep it fresh.
Will a fake-looking carousel hurt my store's trust or SEO?
Only if you fabricate reviews, never do that. Display genuine testimonials from real customers and link to your verifiable Trustpilot profile so visitors can confirm them. Used honestly, a reviews carousel is strong social proof that lifts conversion. If you also want star rich snippets in Google search results, that requires valid Review structured data on the product itself, which you can build with our Review Schema Generator, the carousel is a display widget, not a structured-data source.
Fill your carousel with real reviews on autopilot
Generate your slider here, then let Reviewz collect Trustpilot and Google reviews automatically from every Shopify order, no manual chasing required.
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